Verge Fitness
A short-form engine built from one filming day a month, which filled three studio locations without discounting memberships.
- 6.2M views
- +87% sign-ups
Filmed, edited, posted and answered. Full management, not a scheduling tool and good intentions — including turning up with a camera when there is something worth filming.
The formats, hooks and posting rhythm that suit your audience and your actual capacity. Approved a month ahead so nothing goes out that surprises you.
We come to you and record. Product, premises, process, team, customer stories — the raw material most businesses never get around to capturing.
Reels, TikToks and Shorts: hooks written, captions burned in, thumbnails made, produced in batches so one filming day feeds several weeks.
YouTube videos, interviews and podcast episodes, plus the clip strategy that cuts each one into a month of short-form.
Published across every platform at the right times and in the right native format, rather than one post cross-dumped everywhere.
Comments and DMs answered in your voice within agreed hours, with anything that needs you escalated rather than guessed at.
Most social media fails quietly at the second step. The content goes out, someone asks a question in the comments, and nobody answers for four days. By then they have booked with someone else.
Comment and DM response is where social media turns into revenue, and it is the part that scheduling tools cannot do for you.
So we treat it as core work rather than an add-on. Agreed response hours, your tone of voice documented, and a clear escalation path for anything clinical, legal or contentious.
You approve the voice guide before we reply to anybody.
A short-form engine built from one filming day a month, which filled three studio locations without discounting memberships.
Comments and DMs answered within two hours during trading, turning a dormant following into a repeat-purchase channel.
A monthly long-form interview cut into twelve short clips, giving a full content calendar from one afternoon.
They actually turn up and film. Every other agency wanted us to send them content we were never going to make.
Someone answers our comments within the hour now. That alone changed how people talk about us online.
We film. A half or full day on site, batched so one visit produces several weeks of content. If you would rather shoot your own, we will give you a shot list and edit what you send.
We do, in your documented tone of voice, within agreed hours. Anything clinical, legal, contentious or a complaint gets escalated to you rather than answered on a guess.
Usually fewer than you think. Two done properly beats five done badly, and the right two depend on where your buyers are — the audit covers this.
We will review what you are posting now, what it is earning, and what a month of proper management would look like.